Konferenzprogramm 2022

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Your ULTIMATE guide: everything you need to know on customer data platforms (CDP)

11 May 2022
Customer Data & CX Theatre
Customer Data & CX

This comprehensive workshop will explain the CDP category, helping you to make the best use of your customer data. By attending you will benefit from an introduction/industry overview, learn from use cases, select programmes (build vs. buy) and understand how to deploy them. Join this session to:

  • Hear about core CDP use cases
  • Assess resources, find gaps and select the system type(s) needed
  • Identify drivers and assess organisational readiness
  • Develop a project plan and assemble a team


Theatre Sponsors


Track Sponsor


Platinum Sponsors


Gold Sponsors


Silver Sponsors


Microsoft Azure and Power BI Arena Sponsors


IBM Planning Analytics Arena Sponsors


SAP Arena Sponsors


Innovation Zone Sponsors



Headline & Event Partner


Headline & Platinum Partner


Ecosystem Partner


Travel Partner