Konferenzprogramm 2022

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Best practice: Data-driven marketing efficiency

12 Mai 2022
Customer Data & CX Theatre
Customer Data & CX
Best practice: Data-driven marketing efficiency

One of the million-dollar questions all marketing leaders are faced with today is: How do I maximize the return on each dollar I spend? Trifacta marketing analytics expert, Bertrand Cariou, is here to tell you it all starts with data. In this session, he will present how digital native and large organisations leverage a modern cloud data stack for marketing analytics. This session will cover:

  • Use cases – including Trifacta’s own data warehouse
  • How to turn high volumes of unfamiliar data with varying levels of quality and formats into an automated data pipeline
  • How to maximise your ROI

 

Sponsoren

Platinum Sponsors

  • Fivetran
  • Board

 

Gold Sponsors

  • Collibra
  • Confluent
  • Five1
  • Jedox
  • Dremio
  • Infomotion
  • Domino
  • Precisely

 

Silver Sponsors

  • SpryFox
  • Accenture
  • Dun & Bradstreet
  • MariaDB
  • Inform DataLab

 

Theater Sponsors

  • Fivetran
  • Board

 

Headline & Event Partner

  • BARC GmbH

 

Headline & Platinum Partner

  • eco

 

Content Partner

  • Horizon Cloud

 

Reisepartner

  • Lufthansa
  • DB

 

Medien Partner

  • IT-Verlag

 

Medien Partner

  • Enterprise Ireland

 

Medien Partner

  • Linux Magazine

 

Medien Partner

  • Kes

 

Medien Partner

  • TechTarget

 

Medien Partner

  • ADMIN Network & Security

 

Cooperation Partner

  • Cooperation Partner

 

Partners

  • Women In Tech

 

Cooperation Partner

  • AI-Frankfurt

 

Media Partner

  • IoT-GN-logo

 

Media Partner


  • IoTNow_Logo


 

Cooperation Partner


  • Packt


 

Media Partner


  • cropped-g912